Service is the Most Important “S” in SaaS
SVP, EMEA Marketing, IntraLinks
POSTED ON August 20, 2009

Jeremy JacksonThe news is in: IntraLinks has won another customer service award!

This year's International Business Award for Best Customer Service Team recognizes the superlative performance of IntraLinks' Global Enterprise Services organization. The award will be collected by Denise Simpson at a star-studded ceremony at the St. Regis Hotel in New York City, on the 14th September.International Business Awards



 
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Marketing 1.0 in a Web 2.0 World
SVP Marketing, IntraLinks
POSTED ON July 13, 2009

Lois LiebowitzI try not to dwell on it but I've been in the corporate world now for over two decades. When I started at my first job we not only didn't have the Internet, we didn't even have a PC on our floor! We took our typing downstairs to a typing pool that did our projects, returned them to us for editing so we could return them to the typing pool for another draft. Repeat. Repeat. No one had heard of email, web sites, social networking or blogging. It was a world of hard copy office memos, hard copy brochures, hard copy advertising and more or less one way communication with our customers and prospects.

Flash forward to 2009. PCs are not only on every desk but a BlackBerry is in every pocket. Or maybe an iPhone. There is no such thing as really being out of the office or away from your desk. Pretty much everything is online, virtual, soft copy, in the cloud and moving at the speed of light. So what's a marketing old timer to do??

 
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